Our Brands


We are authorized Midea home appliance distributor in New Zealand. Midea Home Appliances brand offers one of the world’s most comprehensive product ranges in the home appliance industry, specializing in air-treatment (commercial and residential air conditioning solutions), refrigeration, laundry, large kitchen and cooking appliances, small kitchen appliances, water appliances, floor care and lighting.

Midea is one of over 10 brands within the home appliance business of Midea Group – a leading global high-technology company ranked #245 at 2022’s Global Fortune 500. Midea Group’s business goes beyond home appliances and comprises business pillars like HVAC, robotics and automation, smart home and IoT, as well as smart logistics and components.


Toshiba Whiteware

We are the exclusively Toshiba whiteware distributor in New Zealand.

Toshiba is a historic brand dating back to 1875. Today it is a household name in the appliances industry, known for its many milestone inventions. Toshiba has developed numerous pioneering electronic products that were the first of their kind in Japan, or indeed anywhere in the world.

In 2016, Midea Group acquired the home appliances business of this iconic Japanese brand. In 2021, we are nominated the exclusive distributor of Toshiba home appliances.

We have brought the premium Toshiba Dishwasher to NZ in 2022, and Toshiba high quality microwave has launched in NZ in Sep 2023.
We are delighted to offer more Toshiba Home Appliances to New Zealanders soon.


Imprasio Home Appliance is a New Zealand local brand, that was founded by a New Zealand local home appliances retailer in New Zealand in 2011.
Imprasio brand, specialising in manufacturing large appliances such as fridge/freezers, wall ovens. Ceramic hobs, range hoods, dishwashers, laundry appliances and vacuum cleaners, all of which are required to pass a number of stringent New Zealand certification.
In 2020, the Imprasio brand was purchased by our company, JH Electrical and Appliances, a Household appliance wholesaling and distributing company.
As a homegrown New Zealand brand, Imprasio is committed to crafting products specifically catered to the requirements of Kiwis. Nowadays, Imprasio's primary emphasis is presently on the research and manufacture of refrigeration solutions, encompassing spacious refrigerators, water dispenser models, and refrigerators boasting diverse sizes and functionalities.
Imprasio takes pride in continuously offering top-tier product quality and user-centric design, ensuring that New Zealanders enjoy premium household appliances.
At Appliance World, we are committed to providing top-tier appliances and exceptional service. We encourage you to discover our product range and personally experience the distinctive quality of Appliance World.